Star Trek

Project Description:

Star Trek’s fan base is enviable: it’s totally committed and game. It’s also disparate. Some prefer TV’s Kirk, others Picard, and still others like the newest movie. Our goal with this site was to cohere these groups into a solid unit, and harness their energy to create something truly unique. We placed social networking at the forefront—they can upload convention photos, share memorabilia, and comment on the message boards—in addition to watching episodes online. It’s truly a one-stop-shop for all things Trek.

Role(s):

Creative Director

Key Team Members:

Sam Kang, Dan Willig, Kim Howe, Anthony Bovasso

Client:

CBS Consumer Products