The Smoking Gun

Project Description:

As the go-to source for all that is weird and wacky, The Smoking Gun is a real cultural phenomenon. Originally a hobby for the three friends who started it in 1997, the site’s incredible growth required that it be reworked from the inside out. Our design maintains the rakish charm that made the original unique, yet renders it ready to meet its new, and important, position in the world of outrageous news.

Role(s):

Creative Director

Key Team Members:

Thea Rossi, Anthony Bovasso, John La, Kevin Sheldon, Jeff Jackson

Client:

Turner Broadcasting